[...] The third “leg” on which successful take-up have to be built is the easy of use of implemented services. Administration should always use simple language and to provide simple text and structure of the information provided. To ensure this “easy of use”, public sector should engage the users from the beginning and keep the relationship with the users alive after the deployment in order to get feedback and ensure to maintain focus on users’ need as they change over time. Public sector should be “customer oriented” from the beginning, and maybe even the “customer” paradigm should evolve towards a more collaborative and “partnership” relationship. Simplicity is also a key aspect when one takes into account the service provided in mobility, considering the continuously expanding demand for mobility in e-government services. In the end, the key reason for an increase in uptake is the capability of service provided (public sector) to give evidence of the enhancement of “ease of use” of digital services when compared with the traditional, face to face way of providing them. Only in this case the users (i.e., the businesses) start to perceive the ICT as a really enabler and source of benefits, rather than an additional burden.